ABS Student Brought Home the Championship from KPMG Cup

06 Mar 2017

On March 4, 2017, Him Ho (Asian Business Studies, Year 4) and his teammates from CUHK Business School bested nine other teams from top universities in the Greater China region and brought home the champion title of the 2017 "KPMG Cup" National Top Ten Invitational Business Case Competition (KPMG Cup).

The team will represent the Greater China region to compete at the KPMG International Case Competition (KICC) in Lisbon, Portugal this April.

The KPMG Cup was held in Xiamen University in a similar format to last year’s. All teams were given one week to analyse a business case and to formulate a well-rounded presentation. The best four teams in the first round were shortlisted and were then tasked with another business case analysis to be finished within 180 minutes. The teams presented their ideas to and were asked challenging questions by a judging panel comprised of top management executives of KPMG and scholars in top business schools.

Him Ho concluded “The impromptu presentation of the short case has been the most challenging task in the entire competition. Honestly, the short preparation time was rather intense for the team to formulate a detailed analysis, and to create a content-rich yet concise presentation. Despite the challenges we faced, the team maintained a professional attitude and worked efficiently with an excellent division of labour, and by fully utilizing each other’s strengths and knowledge. This has been a valuable opportunity to learn from the competitors, from the judges, and from my teammates.”